The Importance of Ethical AI Implementation

Shaun Coghlan

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Throughout the years, we have witnessed the rise of various forms of technology, with each decade bringing its own unique topics of discussion. However, this decade, it seems that only one topic is on everybody's mind: "AI." In the past year alone, we have experienced a sudden explosion of applications and technologies utilising Artificial Intelligence like never before. While this technological boom opens up a world of possibilities for every industry, it is crucial to exercise caution and careful planning as we continue to evolve these machine learning processes. 

In this article, we will discuss the importance of ethical AI implementation and outline some ways in which AI can enhance businesses without posing risks to staff or business data in the long run. 


Privacy and Data Protection: 

The first and most critical point to consider when it comes to AI is asking, "Where does it gather information from?" and "How much access does it have?" As AI models are trained using provided information, it is vital to ensure that each AI is designed with proper safeguards to limit access to sensitive or personal data, thereby reducing the risk of unauthorized access or misuse. 

Transparency and Accountability: 

Despite the significant advancements in AI technology in recent years, it is still capable of making mistakes or misinterpreting prompts, leading to outcomes that differ from the desired. While this is acceptable when using AI in low-impact areas such as art, it can result in costly errors when used in high-impact areas like machinery. For this reason, AI systems must be designed to be transparent and present their decision-making processes clearly for assessment at any time. Understanding how AI arrives at its conclusions or recommendations is essential for building trust and ensuring accountability. Additionally, holding individuals, organisations, and even AI systems accountable for their actions is necessary to address any potential harm caused by AI technologies. 

Human Control and Autonomy: 

It's no secret that these new technologies have been enhancing the way businesses and individuals automate their day-to-day processes. However, it is still crucial to ensure that any critical decisions and final say remain under human control. This is important because automated AI systems are designed with biases and may not consider external factors when making critical decisions. Therefore, AI systems should always be designed to obtain informed consent and respect user preferences before executing important actions. 

Safety and Reliability: 

AI systems should be designed with safety in mind to avoid unintended consequences or harm. Ensuring reliability, robustness, and fail-safe mechanisms are essential, particularly in domains such as healthcare, transportation, or finance, where mistakes can have severe consequences. 

If we can leave you with one final thought on AI, it should be this: it's crucial to remember that AI is merely a "tool" to enhance your business's workforce, not replace it. While AI is ideal for automating, analysing, and addressing your business assets, at the end of the day, it should be your team that has the final say in important decisions and assesses the quality of the AI's work. As these programs continue to improve moving forward, it is essential for all businesses to implement appropriate safeguards and procedures to ensure not only the security of our data but the safety of your business as a whole.